Founded By Champions
Nearly 30 years ago, entrepreneur Art Davie, director John Milius and Brazilian Jiu-Jistu Grand Master Rorion Gracie envisioned a never-before-seen martial arts tournament designed to celebrate all styles of martial arts from around the world. Working together, the three men brought Ultimate Fighting Championship to life.
Today, under the leadership of Dana White, UFC’s renown as a premium global sports brand has skyrocketed — and a recent partnership with ESPN has helped launch mixed martial arts into the mainstream of American athletic competition.